TL;DR
Wild Bill's Craft Beverage Co. has signed a new franchise agreement in Las Vegas with experienced franchisee Chris Creamer, a military veteran. The agreement will bring Wild Bill's signature refillable mug and small-batch craft sodas to the city through events and local attractions.
LAS VEGAS — Wild Bill’s Craft Beverage Co., known for transforming fairs, festivals and conventions into full-day experiences built around its signature refillable mug and small-batch craft sodas, has announced the signing of a new franchise agreement in Las Vegas. Military veteran Chris Creamer will bring Wild Bill’s event-first soda experience to the city.
For Creamer, the decision to join Wild Bill’s came after a long career of service and leadership, from his years in the U.S. Army and Air Force to his time managing corporate facilities and later owning a home care business.
“I went to a few events that Wild Bill’s was working. I saw their plan in action and I tried their product, and that’s what sells it,” Creamer said. “Once you try their soda, it’s amazing. It’s all made with pure cane sugar. It is a superior product. Once you’ve tried it, it kind of sells itself.”
Wild Bill’s offers an event-based franchise model built around mobility, engagement and community connection, qualities that align closely with Creamer’s own leadership background.
“I love the Wild Bill’s model because you’re out there with the people,” Creamer said. “You’re meeting people. You’re seeing all these different sides to everything. I think it’s awesome.”
Creamer plans to make Wild Bill’s a familiar name across Las Vegas by appearing at conventions, expos and local attractions. “I want to build up my circuit,” he said. “I’ve got events on my schedule, but I want to build that up and make Wild Bill’s a part of the community out here, where everybody knows the Wild Bill’s brand and knows that it’s a good product.”
The franchise’s early calendar includes events such as Level Up Expo, MagicCon and Sin City Anime, Anime Night Market, Las Vegas Pirate Festival and Las Vegas Highland Games. Looking ahead, Creamer plans to expand into larger-scale opportunities across other premier venues, including arenas, stadiums, convention centers, racetracks, and similar high-traffic event spaces.
Creamer officially launched in 2026, with plans to expand Wild Bill’s local presence throughout Nevada.
Wild Bill's has been crafting premium, non-alcoholic craft sodas for over 20 years, serving customers at events nationwide. With a focus on creating nostalgia-evoking flavors, Wild Bill's sodas are available online, at local retailers, and at hundreds of events annually.
As a veteran-owned and operated business, Wild Bill's is dedicated to supporting veterans through meaningful employment opportunities and partnerships with veteran-focused nonprofits.
In this story
This story was originally published in 1851 Franchise on January 28, 2026. Burnaze summarizes and links to the original reporting.
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