HOTEL BUSINESS: Pizzeria Uno Launches Hotel Restaurant Conversion Franchise Strategy

Pizzeria Uno’s new growth strategy comes after the company converted three in-hotel restaurants in the Midwest into Pizzeria Uno locations earlier this year.

“As a franchise company, we are always looking for the best strategy for our concept,” said Erik Frederick, CEO of Pizzeria Uno. “Since opening these conversions, every one of them has seen significant sales growth.”

Chris Dellamarggio, Head of Marketing, notes that this rapid growth is due to increased revenue from dine-in for hotel guests, take-out for hotel guests, take-out and/or delivery sales from the local community and dine-in revenue from people in the surrounding area. An additional benefit may be seen from the hotel gaining additional guests due to the presence of a nationally known restaurant brand.

“At the end of the day, hotel owners desire more sales from their F&B program,” Frederick said. “We have a great solution: bring a well-known pizza brand to the hotel. Now, the time has never been better for hotel owners to invest in a Pizzeria Uno restaurant conversion, join a brand they can be passionate about, and make more money.”