In 1993, Budget Blinds was founded in Orange County, California when five friends who were waiting tables decided to invest $5,000 each in starting a window covering company. Budget Blinds started off with the idea of creating a custom window covering business that offered convenient shop-at-home service for window coverings and home décor accessories.
The original Budget Blinds owners started to franchise the company two years later, and, over the next decade, the brand signed over 80 franchisees. Now, with over 1,100 territories across the US, Canada and Mexico, Budget Blinds, which is part of the Home Franchise Concepts family of brands, is the number-one provider of custom window coverings in North America.
Exclusive collection
Exclusive Collection and Consultation
From a consumer standpoint, Budget Blinds’ breadth of product selection, including their exclusive brands consumers won’t find anywhere else, is unmatched in the industry. “Our depth and breadth of product offerings span multiple categories from more traditional window coverings like blinds, shutters and shades, to our exclusive collection of designer drapes, rugs, pillows and bedding,” said Chief Development Officer, Jonathan Thiessen.
To help customers navigate this wide selection, the brand offers a consultation-style approach in which customers are able to contact their local Budget Blinds style consultant and find whatever window coverings solution they are looking for in their specific price range and budget. Through this unique approach, Budget Blinds brings the showroom to the customer. Each consultant expertly measures the space, installs beautiful window treatments, and backs it up with the best warranty in the business so customers can sit back and relax.
Customers can request a free in-home or virtual window treatment consultation, depending on their comfort level.
Smart home collection
Smart Home Collection
For more than 25 years, Budget Blinds has continued to deliver strong growth while optimizing its business model and aligning itself further with consumer needs and industry trends to provide the best products, pricing and support.
“In recent years, we’ve added a Smart Home Collection to the business model that’s becoming a huge differentiator,” said Thiessen. “We also provide home automation solutions for window coverings as well as smart lighting and more. Our exclusive Smart Home Collection gives customers total control to program a variety of home lifestyle settings around them and their family like never before.”
As part of the Smart Home Collection, Budget Blinds offers motorized window treatments, which allow customers to control and schedule the positioning of their window coverings for enhanced, on-demand privacy, and since they are cordless, they provide a safer environment for children and pets. Motorized window treatments also include unique sensors that allow customers to increase energy efficiency by automatically adjusting window coverings with rising temperatures. In addition, the brand’s motorized retrofit solutions let customers upgrade the blinds and shades they already love.
Design inspiration
Design Inspiration
Budget Blinds encourages customers to get inspiration for their home's future window treatments from the brand’s Design Guide, which is accessible from the comfort of their laptop or mobile device. Once customers have narrowed down their favorite shades and blinds in the Signature Series Collection, Budget Blinds will send up to 10 free swatch samples to help them make their final choice.
To inspire their customers’ creativity, Budget Blinds has teamed up with several influential designers, YouTubers and bloggers in the home decor and lifestyle space to transform their homes with new custom blinds, shades, shutters and drapery. The brand also partnered with Extreme Makeover: Home Edition in 2020 to help transform the homes of well-deserving families.
“At Budget Blinds, we care about you, your home and your community,” said Thiessen. “Everyone, at every budget, deserves beautiful style and a customized experience, and that is what your local, neighborhood Budget Blinds expert can provide.”
This story was originally published in 1851 Franchise on October 7, 2020. Burnaze summarizes and links to the original reporting.
Read the full story at 1851 FranchiseLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.
