TL;DR
Tijuana Flats announced a four-year agreement with the University of Florida and Florida State University for concession deals in multiple sports. The company is focusing on growth in its home state while building a national footprint through franchising.
Tijuana Flats, a proud Florida-based company, announced a four-year agreement with the two universities in multiple sports, including Gator Football and Basketball and Seminole Football and Baseball.
While the company builds a national footprint through a highly anticipated return to franchising, its focus remains on targeting opportunities for growth in its home state.
“We’re making a concerted effort to own our backyard and forge new relationships,” said Eric Taylor, Tijuana Flats Vice President of Development. “When you’re in Gainesville or Tallahassee we have a presence, and now we’ll have more than that. We’ll have a partnership and an increased relationship with the community.”
Both agreements offer Tijuana Flats key concessions locations in the stadiums. This means fans will easily be able to find and enjoy Tijuana Flats as they return to the stands.
“We have a prime endzone location at UF and multiple locations at FSU,” Taylor said.
The concession locations will offer a limited menu full of Tijuana Flats favorites such as tacos and burritos, providing the quality food and customer service that fans across Florida have come to love.
With bold flavors and colorful experiences piled high with big-hearted, over-the-top service, Tijuana Flats has been satisfying people’s cravings for over 25 years. Founded in Winter Park, Fla., The Tex-Mex For All brand has been named to Fast Casual Magazine’s Top 100 Movers & Shakers list and received the National Restaurant Association’s 2018 Restaurant Neighbor Award. For more Information, visit the Tijuana Flats website.
In this story
This story was originally published in Franchising.com on October 5, 2020. Burnaze summarizes and links to the original reporting.
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