TL;DR
Mosquito Joe plans to expand to Mississippi, focusing on the Jackson area, to help with mosquito control and job creation. The expansion is driven by a correlated increase in demand due to 23 confirmed Zika virus cases in the state.
According to The Clarion-Ledger, 23 cases of the Zika virus have been confirmed in Mississippi, and Mosquito Joe has observed a correlated increase in demand for mosquito control -- something they hope to help out with through the expansion.
"We think Mississippi is a great market for us. We would love to get in there and help create jobs," Mosquito Joe COO, Brian Garrison told The Clarion-Ledger. "We can't solve the Zika problem, but we're part of the solution when it comes to mosquito control."
Once a qualified franchisee has been identified, Mosquito Joe could potentially have a local presence as early as April 2017.
In this story
This story was originally published in 1851 Franchise on October 1, 2016. Burnaze summarizes and links to the original reporting.
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