TL;DR
Duck Donuts has partnered with Vibes to launch QuackChat, a new SMS and mobile wallet rewards program. The program allows guests to receive exclusive offers, new flavors, and promotions directly to their registered mobile devices.
Duck Donuts is delighted to announce its groundbreaking partnership with Vibes to introduce QuackChat, a SMS rewards program designed to enhance engagement and communication with its valued guests.
QuackChat represents an exciting step forward in guest interaction, offering a seamless channel for Duck Donuts to sprinkle exclusive offers, new flavors and the latest happenings directly to registered mobile devices. Through this program, guests can opt-in to receive alerts about new flavors, special promotions, and delightful surprises, while also gaining access to offers that can be effortlessly saved to their mobile wallet for easy redemption.
“At Duck Donuts, we're committed to creating exceptional experiences for our guests not only through our in-store experience but digitally as well,” said Betsy Hamm, Duck Donuts CEO.
Upon registering for QuackChat, guests will receive an irresistible welcome gift: a complimentary donut of their choice with purchase, as a token of appreciation for joining the Duck Donuts community. A welcome offer for a free donut will be sent to each new subscriber the following day. Offers can be saved directly to the user’s Mobile Wallet for convenient use during register or kiosk checkout.
Mobile SMS engagement has proven to be a dynamic and effective tool for brands to connect with their audience.
“We’re delighted and frankly not surprised to see the initial success that Duck Donuts is having with the launch of QuackChat,” said Jack Philbin, Vibes CEO. “The combination of SMS, Mobile Wallet and made-to-order donuts is an incredible driver of foot traffic and engaged guests. We can’t wait to see where Duck Donuts takes the program next.”
In this story
This story was originally published in Franchising.com on April 11, 2024. Burnaze summarizes and links to the original reporting.
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