TL;DR
Kiuda Group has acquired logistics firm CGETC to form KORA Group, a platform providing infrastructure and regulatory support for Korean beauty brands in the US. The acquisition is part of Kiuda Group's strategy to become a leading player in the K-Beauty industry.
Kiuda Group, an investment firm focused on beauty and wellness companies, has made its first acquisition by taking a majority stake in logistics provider CGETC as it seeks to build a one-stop infrastructure platform for K-Beauty brands expanding into the United States. Terms of the deal were not disclosed.
The new company created by the acquisition will be called KORA Group. The group will offer a complete solution for K-Beauty brands, including market entry strategy, regulatory support, marketing, fulfillment, and distribution.
CGETC founder and CEO Joohong Kim will be the CEO of KORA Group. Kim has extensive experience in the logistics and beauty industries, having previously worked at CJ Logistics and Amorepacific.
Kiuda Group was founded by former employees of Amorepacific and McKinsey & Company. The firm is backed by a group of private investors.
The acquisition of CGETC is part of Kiuda Group's strategy to become a leading player in the K-Beauty industry. The firm plans to make additional acquisitions in the future to expand its offerings.
The K-Beauty market in the United States is growing rapidly, driven by the increasing popularity of Korean skincare and makeup products. Kiuda Group believes that its one-stop infrastructure platform will help K-Beauty brands to successfully enter and grow in the U.S. market.
In this story
This story was originally published by Rachel Brown in Beauty Independent on June 15, 2026. Burnaze summarizes and links to the original reporting.
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