TL;DR
1851 Franchise's Franchise Development Website Awards have returned to showcase the most effective and engaging development sites in franchising. A panel of eight expert judges evaluated each franchise development site according to three criteria: first impressions, quality of content, and ease of use.
This month, 1851 Franchise’s Franchise Development Website Awards have returned to showcase the most effective and engaging development sites in franchising.
A panel of eight expert judges evaluated each franchise development site according to three criteria:
First impressions
Quality of content
Ease of use
Sites were scored on a five-point scale — five being the best possible score — in accordance with these three criteria, and the overall website rankings reflect the average of the judges’ scores.
The first impressions metrics for each franchise development site are determined in consideration of five subfactors: usability, UI/UX design, site performance, SEO and mobile accessibility. The content metrics are determined by the presence and strength of three subfactors: motivating content, calls to action and reasons to buy now. The ease-of-use metrics score was determined in relation to location, depth and ease of application.
This year's judges include Stan Friedman, president of FRM Solutions; Michelle Rowan, president & COO of Franchise Business Review; Thomas Scott, CEO of Brand Journalists; Tom Spadea, co-founder of Spadea Lignana Law Firm; Brent Dowling, co-founder and CEO of Raintree; Sean Fitzgerald, president of TruBlue Total House Care; Liane Caruso, senior vice president of Entrepreneur Media; and Kay Ainsley, managing director of MSA Worldwide.
Here is the full list of our top 100 franchise development websites for 2021:
- PINCHO
First Impressions: 1.0
Content: 1.0
Ease of Use: 1.0
Overall Average Score: 1.0
Famous Toastery
Rent-A-Center
First Impressions: 2.3
Content: 1.8
Ease of Use: 1.8
Overall Average Score: 2.0
- Gold’s Gym
First Impressions: 2.5
Ease of Use: 3.0
Overall Average Score: 2.4
- Care Patrol
First Impressions: 2.6
Content: 2.6
Ease of Use: 2.4
Overall Average Score: 2.5
- Pet Depot
First Impressions: 2.7
Content: 2.8
Ease of Use: 2.2
Overall Average Score: 2.6
- Mosquito Joe
First Impressions: 2.8
Ease of Use: 2.8
Overall Average Score: 2.8
- ILEC (Intelligent Leadership Executive Coaching)
First Impressions: 3.2
Content: 2.7
Overall Average Score: 2.9
- Truly Nolen
First Impressions: 3.3
Content: 2.5
- Green Home Solutions
Content: 3.3
Ease of Use: 2.7
- Lightbridge Academy®
- First Impressions: 3.0
- Aire Serv
Content: 3.2
Overall Average Score: 3.0
- Pestmaster Services
Content: 3.0
Ease of Use: 3.3
Overall Average Score: 3.1
- Robin Autopilot
- Ease of Use: 3.5
Patrice & Associates Hospitality Recruiting
Five Star Painting
- Overall Average Score: 3.2
Mister Transmission
BrightStar Care
Amada Senior Care
First Impressions: 3.5
Content: 3.7
Overall Average Score: 3.3
Amazing Athletes
NOVUS Glass
- Ease of Use: 3.8
- Minuteman Press
- Ease of Use: 3.7
- Metal Supermarkets
- Ease of Use: 4.0
HomeVestors
Home Instead
Mr. Electric
Mr. Appliance
Burn Boot Camp
- Overall Average Score: 3.4
- 360clean
- Content: 3.5
- Paris Baguette*
- First Impressions: 3.8
Class 101
Stacked Pickle
- First Impressions: 3.7
- Molly Maid
- Overall Average Score: 3.5
Executive Care
Home Clean Heroes*
Huntington Learning Center
- Overall Average Score: 3.6
Amazing Lash Studio®
Grease Monkey
- Ease of Use: 3.2
PuroClean
RE/MAX
First Impressions: 4.0
Content: 3.8
The Honey Baked Ham Co.®
Happy Cat Hotel
Any Lab Test Now®
Content: 4.0
Overall Average Score: 3.7
Primrose Schools
Mr. Handyman
Teriyaki Madness
LIME Painting
Charley’s
MaidPro
Lawn Doctor*
Ease of Use: 4.2
Overall Average Score: 3.8
Great Steak
Hand & Stone
Elements Massage®
- First Impressions: 4.2
FastSigns
Pizza Ranch
Just Love Coffee Cafe
Essential Pros
ZIPS Franchising LLC
Restoration 1
- Overall Average Score: 3.9
Wild Birds Unlimited
Celebree Schools
ComForCare
Pinch A Penny
TWO MEN AND A TRUCK*®
British Swim School
Cold Stone Creamery
- First Impressions: 4.3
Young Chefs Academy
Richard’s Painting
ChemDry
Taco Time
- Overall Average Score: 4.0
- Papa Murphy’s
Ease of Use: 4.5
Overall Average Score: 4.1
Kitchen Solvers
Team Logic IT
- Ease of Use: 4.3
Quiznos
Lenny’s Grill & Subs
JAN-PRO
Cheba Hut
- Content: 4.2
Mosquito Hunters
Cousins Subs
- Content: 4.3
Camp Bow Wow
Big Frog Franchise
BIGGBY® COFFEE
- Overall Average Score: 4.2
- Uptown Cheapskate
- First Impressions: 4.5
- Office Pride
- Ease of Use: 4.8
- hoots wings
- Ease of Use: 4.7
milliCare Floor & Textile Care
Hungry Howie’s
AAMCO
The Joint Chiropractic
First Impressions: 4.7
Overall Average Score: 4.3
Relax the Back
Planet Smoothie
Merle Norman
Ginger Sushi + Poke Shop
Pillar To Post®
Ben & Florentine
Southern Steer
- Overall Average Score: 4.4
Batteries Plus
N-Hance Franchise Cabinet Refinishing
Content: 4.7
Overall Average Score: 4.6
Kidcreate Studio
Wienerschnitzel
Content: 4.5
Overall Average Score: 4.7
In this story
This story was originally published in 1851 Franchise on December 30, 2021. Burnaze summarizes and links to the original reporting.
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