MilkShake Factory Opens New Location in Holladay, UT on Saturday, May 2, 2026

The event is planned from 12 PM to 4 PM.

The Holladay store is owned and operated by Ashley Vincent, a franchisee.

“There is something really special about coming back to a place that holds so many childhood memories,” said Ashley Vincent, owner/operator of MilkShake Factory Holladay. “Some of my favorite memories were made around Cottonwood Mall and the surrounding neighborhoods, so being able to return to this area and create a place where other families can make memories of their own means a lot to me. MilkShake Factory is built around family, friendship and simple moments of joy, and I’m excited to share that with the Holladay community.”

MilkShake Factory originated in 1914 as a soda fountain and chocolate shop and now offers handspun milkshakes made with housemade ice cream and chocolates produced using traditional techniques.

The owner stated that the Holladay store aims to serve the community and engage with visitors.

“What excites me most is the opportunity to meet people in the community and become part of their everyday routines,” said Ashley. “Whether guests are stopping in after school, coming by after dinner or picking up something sweet to share, I’m excited to build those relationships and create a place that feels welcoming from the moment they walk in.”

The Holladay store's presence in Utah is accompanied by a Pleasant Grove store, which has received recognition in Utah. Recognition of the Pleasant Grove store indicates local interest in milkshakes, housemade ice cream and chocolates.

The menu includes a variety of milkshake flavors, such as Chocolate Dipped Strawberry and Campfire S’mores, as well as sundaes, molten cups, and chocolate treats. Items are made with ice cream produced in-store.