Planet Smoothie: Franchise Costs, Profit and Locations

The smoothie franchise offers a flexible investment model and simple operations for entrepreneurs looking to bring delicious, nutritious options to their communities.

NUMBER OF LOCATIONS: 100+

REPORTED COST TO GET IN: $190,650 - $446,500

REPORTED ROI (Item 19): Not disclosed

Planet Smoothie is one of many food service franchises under the Kahala Brands umbrella. Founded in Atlanta in 1995, the brand has focused on fresh, tasty smoothies since its inception and has seen success thanks to this model. Acquired by Kahala Brands in 2015, Planet Smoothie has continued to grow through partnership with local franchisees throughout the U.S.

There are over 100 Planet Smoothie locations across the U.S. By offering an efficient way for consumers to get a smoothie catered to their needs — health conscious, delicious, protein-packed or hidden veggies — the system has built a model that attracts a diversified customer base and encourages repeat revenue.

Noting that it’s “growing every day,” Planet Smoothie appears to be working diligently to widen its reach nationwide.

Planet Smoothie is a franchise that makes “the best-tasting smoothie on the planet.” With a flexible footprint, Planet Smoothie can exist in outdoor shopping centers, food courts, convenience stores and kiosks.

Because Planet Smoothie requires a relatively small footprint, reduces food waste with frozen fruit and requires minimal equipment since nothing is cooked, the franchise offers a food-service model that is much more affordable than a traditional restaurant.

Earnings for Planet Smoothie franchise owners are not publicly available, and the franchisor notes that it does not include revenue projections (Item 19) in its Franchise Disclosure Document.

The total initial investment required to open a Planet Smoothie franchise ranges from $190,650 to $446,500.

For a traditional build-out, these costs include:

• Initial Franchise Fee: $12,000 - $25,000

• Lease Review Fee: $0 - $2,500

• Rent, Security Deposit (3 Months): $6,000 - $20,000

• Travel and Living Expenses During Training (3 People): $3,750 - $7,500

• Real Estate: Variable

• Architectural Fees: $7,000 - $20,000

• Leasehold Improvements: $75,000 - $200,000

• Restaurant Equipment, Furniture, Small Wares, Interior Signage, Menu Panels: $53,000 - $85,000

• Exterior Signage: $7,000 - $15,000

• Computer Hardware, Software: $3,000 - $5,000

• PCI Compliance Costs: $150 - $1,300

• Opening Inventory: $5,000 - $15,000

• Business Insurance: $1,000 - $5,000

• Miscellaneous Opening Costs: $4,750 - $17,200

• Grand Opening: $10,000

• Depository Account: $3,000

• Additional Funds (3 Months): $5,000 - $15,000

For a non-traditional build-out, these costs include:

• Initial Franchise Fee: $16,000 - $20,000

• Architectural Fees: $5,000 - $15,000

• Leasehold Improvements: $5,000 - $125,000

• Restaurant Equipment, Furniture, Small Wares, Interior Signage, Menu Panels: $12,000 - $40,000

• Exterior Signage: $9,000 - $15,000

• Opening Inventory: $2,500 - $5,000

• Grand Opening: $5,000

The franchise fee for Planet Smoothie is $25,000.

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