Little Caesars® Pizza Looks to the United Kingdom for Additional Franchise Expansion

Little Caesars® Pizza, the third-largest pizza chain in the world with a focus on value, quality and convenience, has chosen the UK as its next target market for international growth.

“The category is growing. Even during COVID, pizza had tremendous growth. Beyond that, we’ve been adding members to our international team,” explained Carlos Vidal, vice president of international development. “The support is there. You have a team of people to support you, and we’re not talking about people who are shared between domestic and international development—the team is exclusively focused on international.”

Little Caesars® Pizza plans to open its first UK location in Derby, England later this year, and aims to open stores in London in 2023. The brand welcomes entrepreneurs who are interested in franchising with Little Caesars to attend The National Franchise Exhibition in Birmingham, England October 7 and 8, where members of the development team will be present to discuss franchise opportunities.

According to IBISWorld, in 2022, the UK's pizza delivery and takeaway market was valued at over $3 billion and is expected to grow by over 6%. It has had an average annual growth rate of 3.4% since 2017.

As the market growth is expected to nearly double in speed this year, and Little Caesars® Pizza has already laid the groundwork to bring restaurants into the area, now is the time to take advantage of the momentum.

“There is great momentum for people to make the investments,” said Vidal. “The pizza segment shows great numbers and stability post-pandemic. Not only that, but the segment fared very well compared to other business sectors during the pandemic. We’re a well-known international brand, which makes it easy for investors to take a step in the right direction with us on their side.”

The chain’s continued commitment to innovation and value will help drive consumer interest as new franchisees establish their businesses. The Little Caesars® Pizza HOT-N-READY® concept allows customers to pick up a delicious, affordable pizza for a great value, delivering the quick-service option that many consumers are looking for in a way that does not sacrifice value or taste.

Little Caesars® Pizza is now seeking qualified candidates to expand its presence in the UK. The ideal candidate is an experienced entrepreneur who is prepared and excited to establish 20 or more units in five years and has strong business and real estate connections in the markets they wish to develop.