TL;DR
MilkShake Factory is opening a new location in Somerville, New Jersey, owned and operated by franchisee Manush Patel. The new store will feature the brand's signature handspun milkshakes and small-batch, premium chocolates.
MilkShake Factory, the neighborhood dessert destination known for its handspun milkshakes and small-batch, premium chocolates, is opening its newest location in Somerville, New Jersey. The new store officially opens on Saturday, June 20, 2026, at 189 West Main Street, bringing the brand’s signature desserts to the heart of downtown Somerville.
To celebrate, the Somerville MilkShake Factory will host a grand opening event from 12 PM to 4 PM, featuring a buy one, get one free offer on shakes, sundaes and molten cups, free MilkShake Factory T-shirts for the first 100 guests, and festive giveaways throughout the afternoon.
The Somerville store is owned and operated by franchisee Manush Patel, who was first introduced to MilkShake Factory through friends who had experienced the brand in Pittsburgh, where the concept has grown from a local favorite into a nationally expanding dessert destination. What stood out to Patel was the quality of the shakes and the opportunity to bring that same excitement to Somerville’s Main Street.
“I first heard about MilkShake Factory from friends who had experienced it in Pittsburgh, and the way they talked about it immediately caught my attention,” said Manush Patel, owner/operator of MilkShake Factory Somerville. “They remembered the shakes, the chocolate and the experience, and that told me there was something special about the brand. Once I learned more and saw the quality for myself, I knew it could be a great fit for Somerville.”
Founded in 1914 as a soda fountain and chocolate shop, MilkShake Factory has evolved into a modern dessert destination while preserving its family recipes and commitment to quality. Every milkshake is made with housemade ice cream and can be customized with premium mix-ins and toppings, while the brand’s chocolates are crafted using time-honored techniques passed down through generations.
“MilkShake Factory has such a great story, starting as a small sweet shop in Pittsburgh and growing into a brand people remember,” said Patel. “That history made Main Street in Somerville feel like a natural fit. It is a lively downtown where people already come together, and we’re excited to give them a new place to stop for something sweet.”
The Somerville opening marks MilkShake Factory’s third location in New Jersey, continuing the brand’s growth across the state and bringing its handspun milkshakes, housemade ice cream and premium chocolates to even more guests.
MilkShake Factory’s menu features an assortment of indulgent milkshake flavors, including fan favorites like Chocolate Dipped Strawberry and Campfire S’mores, alongside handcrafted sundaes, molten chocolate cups, and housemade chocolate treats. Every item is made with MilkShake Factory’s signature ice cream, created fresh in-store daily using the Edwards family’s exclusive recipe.
In this story
This story was originally published by Ben Coley in QSR Magazine on June 9, 2026. Burnaze summarizes and links to the original reporting.
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