TL;DR
Shannon Wilburn, co-founder of Just Between Friends Franchise System, shares her journey in franchising and strategies for empowering female franchisees. Wilburn discusses the importance of self-awareness and hiring to compensate for weaknesses.
1851 Franchise talked with Shannon Wilburn, co-founder of Just Between Friends Franchise System and founder of Shine Executive Coaching, about her journey in franchising, her accomplishments in the industry and the strategies she suggests for franchisors looking to empower and support female franchisees this year.
“When we understand who we are as a person, and where our strengths lie, we can forgive our weaknesses,” said Wilburn. “And all of us have strengths and all of us have weaknesses. So I would like to encourage people to have some self-awareness around where your strengths are, and move towards those. And hire your weaknesses.”
In this story
This story was originally published in 1851 Franchise on March 29, 2024. Burnaze summarizes and links to the original reporting.
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