TL;DR
European Wax Center, Inc. has earned the top ranking in the waxing category on Entrepreneur Magazine's 2026 Franchise 500 for the fifth year in a row. The ranking is based on more than 150 data points, including costs and fees, size and growth, support, brand strength, and financial stability.
Plano, Texas — European Wax Center, Inc. has earned the ranking in the waxing category on Entrepreneur Magazine’s highly anticipated 47th Annual 2026 Franchise 500®. This edition, which Entrepreneur notes is its most competitive ranking year to date, marks the fifth year in a row that European Wax Center has won the top spot.
Placement in the Franchise 500® is one of the most sought-after distinctions in franchising, evaluating more than 150 data points spanning costs and fees, size and growth, support, brand strength, and financial stability. European Wax Center’s lead in its category underscores the brand’s long-standing commitment to operational excellence, guest experience, and franchisee support.
“This recognition is an incredible honor, especially given the competitiveness of this year’s ranking,” said Chris Morris, Chief Executive Officer of European Wax Center. “We’re proud to lead this category and to support the dedicated franchisees who make European Wax Center the trusted choice for millions of guests every year.”
"This year's ranking proves that the best brands don't just survive changing markets; they thrive in them," added Jason Feifer, Entrepreneur magazine's Editor-in-Chief. "These 500 companies represent some of the most reliable pathways to business ownership in America, each one vetted through our rigorous analysis of what actually drives franchisee success."
In this story
This story was originally published in Franchising.com on January 29, 2026. Burnaze summarizes and links to the original reporting.
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