TL;DR
AtWork awards two territories in South Florida to first-time franchisee Nelson Montes, who plans to serve the latino community. AtWork will serve as a key resource to help employees thrive, businesses prosper and communities flourish in the region.
Montes spent over 30 years in broadcast television where he worked in creative services. He is bilingual and plans to reach an underserved, yet predominant population in South Florida.
“As a proud Puerto Rican, I’m passionate about serving the latino community,” said Montes. “There is a huge opportunity to navigate the relations between latino-owned businesses and job seekers with their English-speaking counterparts, which is where I plan to come in to support.”
Montes resides in Miami with his wife and family. “Miami is a vibrant and diverse city which continues to attract major sporting and entertainment events, along with a healthy tourism industry,” he said. “Our goal is to play an integral role in filling massive hiring demands and seasonal job openings that are products of these types of attractions.”
“We’re proud to grow our presence in South Florida,” said Jason Leverant, President and COO of AtWork. “AtWork will serve as a key resource to help employees thrive, businesses prosper and communities flourish. Nelson is the perfect partner to champion our mission and be a servant leader in his local community.”
In this story
This story was originally published in Franchising.com on April 4, 2024. Burnaze summarizes and links to the original reporting.
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