Yum China acquires controlling interest in Huang Ji Huang

Trend alerts to assist you with your international expansion plans

Read the original at Global Franchise
Yum China acquires controlling interest in Huang Ji Huang

TL;DR

Yum China Holdings, Inc. has acquired a controlling interest in Huang Ji Huang, a casual-dining group with over 640 restaurants in China and internationally. The acquisition adds brands like Huang Ji Huang and San Fen Bao to Yum China's portfolio.

Yum China Holdings, Inc.’s newly-acquired controlling interest in the casual-dining specializing Huang Ji Huang group, adds brands like Huang Ji Huang, a simmer pot concept, and emerging fast-food restaurant San Fen Bao, to its portfolio

Yum China Holdings, Inc.‘s newly-acquired controlling interest in the casual-dining specializing Huang Ji Huang group, adds brands like Huang Ji Huang, a simmer pot concept, and emerging fast-food restaurant San Fen Bao, to its portfolio.

Founded in 2004 and headquartered in Beijing, Huang Ji Huang has over 640 restaurants in China and internationally.

Following the acquisition, Yum China will establish a ‘Chinese dining business unit’ comprising three core Chinese dining brands: Little Sheep, East Dawning, and Huang Ji Huang. The company aims to gain a stronger foothold and further know-how in the Chinese dining space.

Yum China Holdings, Inc. is a licensee of Yum! Brands in mainland China – it has exclusive rights in mainland China to KFC, Pizza Hut, and Taco Bell. The company also owns the Little Sheep, COFFii & JOY and East Dawning concepts, and had 9,200 restaurants in over 1,300 cities at the end of December 2019.

In this story

This story was originally published by James Fell in Global Franchise on April 8, 2020. Burnaze summarizes and links to the original reporting.

Read the full story at Global Franchise

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.