Multi-Unit Franchising Conference (MUFC) Returns to Las Vegas in March

Franchise Update Media’s Multi-Unit Franchising Conference (MUFC) will take place March 24-27 at Caesars Forum in Las Vegas, bringing together top franchise professionals, entrepreneurs, and industry leaders.

Read the original at Franchising.com
Multi-Unit Franchising Conference (MUFC) Returns to Las Vegas in March

TL;DR

The Multi-Unit Franchising Conference (MUFC) will take place March 24-27 at Caesars Forum in Las Vegas, bringing together top franchise professionals and industry leaders. The conference promises an enhanced experience focused on networking, learning, and expansion opportunities for multi-unit and multi-brand franchisees.

Franchise Update Media’s Multi-Unit Franchising Conference (MUFC) will take place March 24-27 at Caesars Forum in Las Vegas, bringing together top franchise professionals, entrepreneurs, and industry leaders. This premier event promises an enhanced experience focused on networking, learning, and expansion opportunities for multi-unit and multi-brand franchisees. Building on the success of previous years, MUFC anticipates another record-breaking attendance, exceeding last year’s 2,600 participants.

This year’s conference boasts an impressive lineup of keynote speakers, including world-class magician and former NFL Pro Bowl player Jon Dorenbos, Brittany Hodak, an award-winning entrepreneur, custom experience expert, and author of Creating Superfans, and Jim Craig, goaltender for the 1980 U.S. Olympic Hockey team.

The full agenda for this year’s Multi-Unit Franchisee Conference can be found HERE. The MUFC is the only event in the world where the agenda is built by multi-unit franchisees for multi-unit franchisees. The schedule is packed with topics that go beyond theory to solving real-world challenges, driving operational efficiency, and leveraging the latest technology.

The conference brings together multi-unit franchisees at every stage of growth, dedicated to peer mentoring. Attendees can experience many ways to connect (or reconnect) in networking events and interactive workshops. They can meet experienced leaders open to helping their journey to 10, 25, or 50+ units, multiple brands, and beyond.

This year’s MUFC delivers unparalleled value to attendees, including: Unmatched learning: An agenda and speaker roster curated by the MUFC advisory board of multi-unit, multi-brand franchisees will address today’s most pressing issues with content and conversations not found elsewhere. Extraordinary access: A dedicated Franchisee Only Meeting Space will allow multi-unit franchisees to connect with peers, advisory board members, and speakers. This, combined with franchisee-only events and the MUFC Mobile App, fosters powerful networking opportunities.

Superior expansion solutions: The curated Exhibit Hall will showcase more than 300 top franchise brands seeking multi-unit operators, as well as experienced suppliers offering revenue and profitability solutions. MUFC is the only event where attendees can find new brands, secure financing, and explore real estate options all under one roof. With presentations, leadership tracks, and specialty workshops designed for the most successful multi-unit, multi-brand franchisees, the MUFC is an essential event for those looking to grow their businesses.

In this story

This story was originally published by Franchise Update Media in Franchising.com on February 27, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.