Xponential Fitness Renews Partnership with Bilt Rewards

Following the inception of the partnership in 2023, more than three million Bilt Points have been redeemed for classes across Xponential brands to date. Now, the two companies are doubling down on that success with a partnership extension designed to improve how members of Xponential Fitness’ brands engage with their favorite studios while earning rewards that stretch far beyond the studio. At the core of this partnership is Bilt Neighborhood Rewards — a network of local merchants Bilt Members spend with every day across dining, pharmacy, fitness, and ride-share – allowing them to earn Bilt Points and access exclusive benefits when using any linked payment method.

The program aims to enhance the value of being a Bilt Member by extending rewards beyond rent payments into everyday spending in members' local neighborhood, and Bilt Points can be transferred 1:1 to leading airlines and hotels, used for future rent payments, or saved for a down payment on a home.

“Bilt is a game-changer for renters in America, and we’re proud to be part of it,” said Danyal Ali, Chief Marketing Technology Officer at Xponential Fitness. “This partnership provides Bilt Members the opportunity to redeem points at our studios while helping our studio owners build deeper connections within their local communities by tapping into a network of like-minded businesses.”

Through this renewed partnership, Bilt Members can continue to redeem points for Xponential Fitness classes across participating studios, including YogaSix, PureBarre, Rumble Boxing, and CycleBar. In addition to point redemptions, members can also enjoy exclusive perks at select studios, such as complimentary glove rentals at Rumble Boxing and cycling shoe rentals at CycleBar.

“We're excited to strengthen our existing partnership with Xponential Fitness and further integrate their offerings into the Bilt Rewards ecosystem,” said Ankur Jain, CEO and Founder of Bilt Rewards. “We consistently look to double down on partnerships that deliver the most value and flexibility to our members, and the enthusiastic response to this collaboration made continuing it a natural choice. In addition to travel and dining, Bilt Members can continue investing in their health and well-being.”