Dream Vacations Billboard Featured in NYC’s Times Square through August 20th

Dream Vacations illuminates New York City with a digital billboard in Times Square, featuring a 15-second ad promoting a chance to win a dream vacation.

Read the original at Franchising.com
Dream Vacations Billboard Featured in NYC’s Times Square through August 20th

TL;DR

Dream Vacations has a digital billboard in Times Square, New York City, from July 31st to August 20th, promoting a chance to win a dream vacation. The billboard is part of the company's marketing efforts, which include a 'Splash into Cash' sale offering exclusive offers for customers.

New York, N.Y. - Dream Vacations is illuminating New York City as its vibrant digital billboard shines bright in the heart of Times Square at 43rd St. & Broadway. Standing more than seven stories tall, this LED display has become the talk of the town, garnering attention from the bustling traffic in the city that never sleeps for a chance to win a dream vacation.

From July 31st to August 20th, Dream Vacations’ 15-second ad will grace the Nasdaq digital billboard, rotating every two minutes alongside other advertisers.

“We are thrilled to make a splash in the big apple with our Times Square digital billboard,” said Alicia Linden, vice president of consumer and recruitment marketing for Dream Vacations. “It’s the perfect moment for us because we’re seeing a surge in vacations being booked and the prominent display raises awareness of the value a travel advisor offers.”

To commemorate this occasion, Dream Vacations is inviting travelers to explore exclusive offers during the “Splash into Cash” sale. From now until August 15th, customers can cash in on incredible savings for their next cruise, resort stay, tour, or villa vacation. The billboard and promotion coincided with an in-street activation event near Bryant Park where some of the network’s top selling agents and headquarter’s staff interacted with foot traffic and gave out some free Dream Vacations branded merchandise.

“As a Dream Vacations franchisee, seeing our brand shine in Times Square is awe-inspiring,” said Aggie Batista, a Dream Vacations franchise owner from Rockaway Park, NY. “It reaffirmed the impact we have as travel advisors and drives me to continue to create everlasting memories for my clients.”

In this story

This story was originally published in Franchising.com on August 3, 2023. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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