TL;DR
RCI Hospitality Holdings announced a franchise agreement for Bombshells Restaurant & Bar in Alabama, with plans to open three locations over five years. The agreement was signed with a newly formed entity established by hospitality entrepreneur Jerry Westlund.
RCI Hospitality Holdings, Inc. (Nasdaq: RICK) today announced the signing of the second franchise development agreement for Bombshells Restaurant & Bar. Terms call for the opening of three locations over five years in Alabama, the first being in Huntsville.
The agreement was signed with a newly formed entity established by hospitality entrepreneur Jerry Westlund of Nashville, who owns 30 nightclubs, bars and restaurants in 12 states, many of them in the South.
Mr. Westlund, Managing Partner of BMB Huntsville LLC, said, “We’re proud to be the first to bring the Bombshells military-themed, restaurant-sports bar concept to Alabama, home to Redstone Arsenal, Fort Rucker, Maxwell Air Force Base, and more than 400,000 men and women who have served our country. Bombshells attracts singles, couples, and families, including millennials. With its large, distinctive design, you can’t miss it.”
Eric Langan, Chairman, President & CEO of RCI Hospitality, said, “We always wanted our first franchise agreement outside of Texas to be with an operator that has deep industry knowledge and experience and a location that would have deep appreciation for the Bombshells concept. We believe Jerry and Alabama are perfect for Bombshells.”
In this story
This story was originally published in Franchising.com on May 5, 2022. Burnaze summarizes and links to the original reporting.
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