TL;DR
Red Boswell, president of the International Franchise Professionals Group (IFPG), shares his expertise on franchisee recruitment and international expansion on the Global Franchise Podcast. The podcast is sponsored by School of Rock and offers insights and trends on master franchise investment opportunities.
Franchise veteran Red Boswell sets out three ways franchisors can boost their franchisee recruitment
Franchise veteran Red Boswell sets out three ways franchisors can boost their franchisee recruitment.
This episode of the Global Franchise Podcast is brought to you by School of Rock, the world’s leader in performance-based music education. For more information, visit franchising.schoolofrock.com .
Our guest today has been president of the International Franchise Professionals Group – or IFPG – since 2018, but he’s been a recognizable face in international franchising for the better part of three decades.
Red Boswell has been everything from a CEO to a franchise consultant, so if you’re looking for somebody that truly understands the benefits of this business model, look no further. On this episode of the podcast, we get a rundown of Red’s career up until this point and extract some of the key learnings that have helped him to guide the more than 1,000 franchise professionals that make up IFPG’s membership.
Want to know why the initial franchise fee is one of the most important tools for business growth? Or how to identify the perfect franchisee profile for your future hires? Learn this, and much more, on this instalment of the Global Franchise Podcast .
In this story
This story was originally published by Amanda Peters in Global Franchise on June 25, 2021. Burnaze summarizes and links to the original reporting.
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