TL;DR
Domino's introduces 150,000 'Hotspots' nationwide, allowing customers to order delivery to non-traditional addresses. The initiative came as a result of listening to and evaluating customer feedback.
Pizza fans will soon be able to order to non-traditional addresses. According to a recent article in QSR Magazine, Domino's has announced delivery options for locations including beaches, stadiums and parks. These have been dubbed 'Hotspots' by the brand.
"We know that delivery is all about convenience, and Domino's Hotspots are an innovation that is all about flexible delivery options for customers," said president Russell Weiner. The initiative came as a result of listening to and evaluating customer feedback.
Fans will be able to determine local Hotspots using the brand's website and mobile app. Domino's has also included a step where customers can leave details on their location in regards to the Hotspot. This will streamline the process in order to create a more efficient delivery process.
In this story
This story was originally published in 1851 Franchise on April 18, 2018. Burnaze summarizes and links to the original reporting.
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