Hawaii Fluid Art Franchise: Costs, Fees and Profit

Hawaii Fluid Art is an art class franchise concept that specializes in fluid and resin art. The brand offers art lessons, activities and events to people of all artistic ability levels.

Hawaii Fluid Art got its start in Founder Maya Ratcliff’s garage. What started out as a hobby for herself soon turned into lessons for others in her community, and that quickly turned into a rapidly growing franchise.

Ratcliff’s first student was a woman who had experienced a traumatic brain injury. The art lessons offered her a sense of normalcy and, while she struggled with short-term memory loss, over time she started to remember creating art the day before.

As Ratcliff’s base of students grew, she realized a great business opportunity lay before her.

The brand has 27 locations open across the U.S., with 44 locations in various stages of development and several more that are currently searching for real estate. Hawaii Fluid Art is aiming to scale to 100 locations by the end of 2024, which is within less than three years of first offering franchising opportunities.

Hawaii Fluid Art primarily offers art classes, but also provides franchisees with opportunities to diversify their revenue streams by hosting workshops, events, private parties and corporate team-building events, as well as the in-store sale of art supplies.

The classes offered teach customers how to create fluid art, resin tumblers, glass painting and resin beach scenes.

The brand does not make this information publicly available. Prospective owners can access this information through the brand’s most recent Franchise Disclosure Document (FDD).

The total initial investment necessary to begin operation of an Hawaii Fluid Art franchise ranges from $148,500 to $242,300.

The franchise fee required to begin operation of an Hawaii Fluid Art franchise is $49,500, which must be paid to the franchisor. Veterans are given a discount of $5,000 off of the franchise fee.

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