IFE goes online with virtual show May 28-30

The International Franchise Expo will host an online show in May, as well as its in-person exhibition in October.

The International Franchise Expo recently rescheduled its in-person event to be held at the Javits Center in New York to October 1-3, but for franchising professionals wanting some meaningful lead generation sooner than that, the IFE has announced it will host a virtual show from May 28-30.

At the International Franchise Online Expo, exhibitors will be able to design an online presence with a virtual booth, where they can host live meetings, distribute collateral, and interact with candidates from around the world – all from the safety of their own homes.

“Realizing our clients are going to find it extremely challenging to keep their pipelines full during this unprecedented time, we’ve devised a solution to help in generating quality leads,” said Sheila Fischer, vice president of MVF Expositions. “Our franchisors have told us it is important they use this time to interact with prospects, so when the dust settles, they have candidates ready to purchase. Ultimately, we want this virtual show to provide a strong platform to assist in our franchisors’ endeavors, and we look forward to the newly signed agreements that result in the coming months.”

Over 300 franchise brands are already registered as virtual exhibitors, expected to be joined by thousands of savvy investors and entrepreneurs looking for their next opportunity.

“If MVF’s online expo is anything like their live events, we’re anticipating some very highly qualified leads – at a time when we need them most,” said Mark Jameson, EVP FASTSIGNS International.

Franchisors interested in exhibiting at the virtual show should reach out to Sheila Fischer at 201-881-1656, or send an email to sheila.fischer@comexposium.com.