United® Real Estate Recognized for Industry Achievements

United Real Estate recognized for industry achievements with 5,700 new agents.

Read the original at Franchising.com
United® Real Estate Recognized for Industry Achievements

TL;DR

United Real Estate has been recognized for its industry achievements, including adding 5,700 new agents and doubling in size over the past 12 months. The company's executives, including Dan Duffy and Rick Haase, have been named as industry leaders for their vision and innovation.

Dan Duffy, Chief Executive Officer of United Real Estate Group, has been named a “Luminary” for his vision and innovation, leading his team to achieve tremendous growth by adding 5,700 agents and doubling the size of the company in the past 12 months.

“We are, as an industry, getting healthy and we can thank the predators for that. Instead of disdain for the predators, we should welcome them and thank them for the wake-up call and then out-run and out-maneuver them,” stated Duffy.

Rick Haase, President of United Real Estate, has been named a “Trailblazer” for his role in United’s record-setting performance and growth of its franchise and company-owned operations.

"Our aim is to continuously improve the way real estate brokerage is done across America. We achieve this by delivering an unparalleled business model and support services and systems on which to execute. None of us are as smart or as strong as all of us," said Haase. We appreciate the recognition by our industry stalwarts while never forgetting that it is our agents, our employees and our clients who really make our success possible," he added.

Phillip Cantrell, Chief Executive Officer of Benchmark Realty, a United Real Estate Company, has also been named a “Trailblazer” for incorporating new technology, training and support for his team. In late 2020, Cantrell and his 1,300 affiliates joined United Real Estate in a merger.

"As leaders, our paramount responsibility is not to rest on our laurels, but to engage in a constant quest to understand how to integrate new technologies, new structures and new strategies into our businesses, or we will surely face the consequences of failing to satisfy consumer demand," said Cantrell.

In 2020, United Real Estate received national attention for its mergers with Nashville-based Benchmark Realty and Virtual Properties Realty (VPR), based in Atlanta. The company also announced an ambitious initiative to return $1 billion in transactional efficiencies to the company’s Agents and to the economies in markets served by 2025; United gives back agent commission dollars normally retained by traditional brokerages through its 100-percent commission, transaction-based model.

The firm also recently announced deployment completion of its cloud-based Bullseye™ Agent & Brokerage Productivity Platform. This virtual platform utilizes proprietary SEO algorithms to identify, retain and convert business leads for its agents and brokerages. Powered by a 1.8+ million listings data warehouse, it generates over 3 million monthly visitors to United’s websites and 30,000 leads per year.

In this story

This story was originally published in Franchising.com on February 8, 2021. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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