Slim Chickens Celebrates First Alabama Location

“Opening our first location in Alabama is a huge step for Slim Chickens,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “Heart of the South has a passion for bringing good southern comfort food and great experiences to Tuscaloosa locals, and we know they are the perfect group to kick start our growth in the state.”

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items.

Fans also resonate with the southern contemporary look and feel and open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.