Total Landscape Care: How One Landscaper Added Pest Control Services and Gained 500 Clients

In an article with Total Landscape Care, Joshua Tree Experts founder and CEO Joshua Malik discussed how the brand expanded its service offerings with pest control, opening up new doors for the business. Joshua Tree Experts, which is now franchising, decided to add pest control to its lineup in an effort to tap into demand from pre-existing clients. Of the total clients who initially signed up for the service, 70% were from that existing base.

Malik told the publication the success of the launch ultimately came down to how it was rolled out. He said, “We have been planning for years. It helps that this grew organically from what we were already offering. Customers have come to know and trust us and wanted us to be able to handle additional services for them. Pest control fit in nicely with our mission of helping homeowners to have properties that they can enjoy more fully.”