TL;DR
ICEE is launching a patriotic promotion with color-changing cups that offer a chance to win prizes and experiences. The cups will be available at convenience stores, entertainment venues, and retailers nationwide, including Six Flags.
16, ICEE is rolling out custom, color-changing cups that are not only patriotic, but also unlock the chance to win prizes and experiences all summer long. To participate, fans can scan the QR code on limited-edition ICEE cups to enter weekly drawings. Winners will be selected every weekend for instant prizes and giveaways, building toward the grand prize: a curated “trip of a lifetime,” courtesy of Coca-Cola.
ICEE’s color-changing cups will be available at convenience stores, entertainment venues and retailers nationwide, including Six Flags.
In this story
This story was originally published by Emily Boes in CStore Decisions on July 6, 2026. Burnaze summarizes and links to the original reporting.
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