Dairy Queen and Shawn Johnson East Team Up for Miracle Treat Day to Support Children’s Miracle Network Hospitals

American Dairy Queen Corporation (ADQ), an iconic leader in treats and food, today announced the return of Miracle Treat Day®, where fans can make their trip to a local DQ® restaurant more meaningful. On July 25, the one-day initiative will help raise essential funds for Children's Miracle Network Hospitals® and joining DQ to spread the word about how to support children nationwide is entrepreneur, gymnast and mom Shawn Johnson East. Together, Shawn and DQ will rally fans to share hope and support for local children's hospitals.

On Miracle Treat Day, when fans purchase their favorite BLIZZARD® Treat at participating U.S. DQ locations, $1 or more will be donated to local children's hospitals through Children's Miracle Network Hospitals – a longtime charitable DQ partnership.* Working together over the past 40 years, the DQ system has raised more than $180 million for local children's hospitals through Children's Miracle Network Hospitals.

“I'm excited to team up with DQ again this year to show my support for Miracle Treat Day and rally fans to join me in doing good by enjoying a BlizzardTreat,” said Shawn Johnson East. “The simple act of buying a delicious Blizzard Treat on Miracle Treat Day helps raise funds and offers support as well as hope to children nationwide.”

To help spread awareness of the campaign, DQ is encouraging fans to share their own posts on social media through July 25 (Miracle Treat Day) using the hashtag #MiracleTreatDay. Additionally, individuals can share Miracle Treat Day (#MiracleTreatDay) social posts found on the DQ Instagram, Facebook, X and TikTok channels.

International Dairy Queen, Inc., headquartered in Minneapolis, Minnesota, is the parent company of American Dairy Queen Corporation and Dairy Queen Canada, Inc. Through its subsidiaries, IDQ develops, licenses and services a system of more than 7,500 DQ restaurants in 20 countries. IDQ is a subsidiary of Berkshire Hathaway, Inc. (Berkshire), which is led by Warren Buffett, the legendary investor and CEO of Berkshire. For more information, visit DairyQueen.com.

Children's Miracle Network Hospitals was founded more than 40 years ago with the vision to Change Kids' Health, Change the Future. We've raised over $9 billion for 170 children's hospitals by empowering and engaging with local communities and businesses – and we're not done yet. All donations benefit local member hospitals to fund what's needed most, like critical life-saving treatments and healthcare services, innovative research, vital pediatric medical equipment, child life services that put kids' and families' minds at ease during difficult hospital stays, and financial assistance for families who could not otherwise afford these health services.

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