PJ’s Coffee Brews up Record-Breaking Development Year

Growth and expansion

Over 80 percent of the expansion consisted of welcoming new franchisees to the PJ’s Family, in addition to existing owners who expanded to further capture market share of the $50 billion dollar and growing U.S. coffee industry.

Following the brand’s continuous growth, PJ’s Coffee jumped up 157 spots on Entrepreneur Magazine’s 2022 Franchise 500 list, one of the most competitive franchise rankings. Each brand is evaluated by growth, number of units, costs, franchise support, brand strength and financial strength & stability.

Sales performance

Over the past 24 months, PJ’s has opened over 40 new locations resulting in 39% brand expansion. Brand momentum continues as drive-thru sales climb, making up 65% of the company’s total sales for 2021 and system-wide same-store sales increased by 19 percent. Throughout the pandemic, the franchise was able to leverage their drive-thru operations at select locations, and add signature new menu items like the infamous beignets.

“We are happy to see these numbers continuously grow, especially during a time where the QSR industry is seeing a large impact from the COVID-19 pandemic. Our numbers display a great level of performance by our franchisees, proving that our team works hard to recruit franchisees that are a great fit for the brand,” said Vice President of Franchise Development, Ryan Stansbury.

PJ’s Coffee was also recognized by Fast Casual for the 16th year in a row, ranking #71 on their Top 100 Movers & Shakers list. The ranking recognizes leadership, innovation, and promise.