TL;DR
Firehouse Subs' CEO Don Fox discusses how the brand is navigating the Coronavirus outbreak with 1,100 locations. The brand's recent shift to off-premise channels has helped during this time.
Franchise brands across a wide variety of industries are struggling during the Coronavirus outbreak and figuring out creative ways to keep business going as much as possible amid closures and shutdowns.
One such franchise brand is the fast casual chain Firehouse Subs. CEO Don Fox gave a podcast interview to QSR magazine and discussed how the sandwich brand, which has more than 1,100 locations, is navigating the issues brought on by Coronavirus.
One thing that has helped Firehouse Subs is the brand’s recent shift to off-premise channels, according to the magazine report.
Fox told the magazine that restaurant professionals need to do what’s right for the public and their team members. Also, communication will be key.
“We have a great communications network, and I think that’s very important for every system right now,” he said, according to the article. “And any brand that has weaknesses there, they’re probably being exposed.”
In this story
This story was originally published in 1851 Franchise on March 20, 2020. Burnaze summarizes and links to the original reporting.
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