TL;DR
Cousins Subs is revving up growth in the Midwest by signing a 40-unit deal with the OM Group to open across Chicagoland. The deal is part of the brand's increased growth efforts after a six-year reorganization and refresh led by CEO Christine Specht.
Wisconsin-based sandwich franchise Cousins Subs is revving up growth again after a six year reorganization and refresh led by CEO Christine Specht. That was the topic of a recent QSR Magazine story which noted that the 47-year-old brand kick started its increased Midwest growth by signing a 40-unit deal with the OM Group to open across the greater Chicagoland area.
"We really wanted to think about who we might want to partner with to go into the Chicago market. We found the OM group and the two brothers have had the experience in the Chicagoland region with other businesses that they currently operate. So we feel really good about who we're partnering with,” Specht told QSR Magazine.
In this story
This story was originally published in 1851 Franchise on August 16, 2019. Burnaze summarizes and links to the original reporting.
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