IFA New Member Spotlight: Triad MFG

The benefits of the franchising business model have a greater impact on the economy today than they ever have before. The industry isn’t just for fast food giants and quick service restaurants—from child care to landscaping, there’s no limit to how far franchising’s reach can extend. But that continued success and growth doesn’t happen on its own. The International Franchise Association is constantly working to keep the industry moving forward.

Since its founding in 1960, the IFA has represented and furthered the interests of everyone involved in the franchising community. That includes franchisors, franchisees and the suppliers who support their businesses. However, the IFA isn’t blindly paving the way for the future of the industry on its own. The organization is made up of hundreds of members that fuel the industry’s growth on a day to day basis.

One of the newest members to the IFA’s ever-growing platform is Triad MFG , a supplier that helps both brands and their local owners throughout the entire store build-out process. By providing uniformity across stores, keeping costs down and finishing projects on time, Triad serves as a solution for concepts looking to streamline their construction processes. The brand’s vice president of franchise store build outs, Bruce Olans, spearheaded its IFA application process.

After being a member of the IFA with the company he founded, Store in a Box, Olans knew the organization was something Triad needed to be a part of.

“The franchising industry is different from every other type of business. Brands don’t look at one another as competition. Instead, they all work together as friends to better the industry as a whole.

If you go to an IFA convention, you’ll see the CEO of Subway talking to another sandwich brand’s local franchisee. I’ve never seen anything like it,” said Olans. “Joining the IFA allows Triad to play a bigger role in that supportive community.

The importance of building strong relationships within this industry can’t be overlooked—I’ve learned so much just from running into old and new friends at IFA events and conventions.”

Triad isn’t wasting any time getting involved with the IFA’s numerous networking opportunities. Through engaging with the organization and its other members, the brand hopes to boost its awareness among franchisors and franchisees, and ultimately its bottom line.

“We couldn’t be more excited to officially be a part of the IFA. The organization goes above and beyond to ensure franchising’s continued success, and we want to help in any way that we can,” said Olans. “Be on the lookout for Triad at upcoming IFA conventions and events. It’s great to be home.”

Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR. Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University.

In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.