Crunch Franchise Announces Newest Location in Baton Rouge, Louisiana

BATON ROUGE, La., Nov. 9, 2021 // PRNewswire // - Crunch Franchise today announced the upcoming opening of Crunch Baton Rouge this winter, a $5 million, 40,000-square-foot fitness facility, with $1 million dollars' worth of state-of-the-art equipment. Crunch Baton Rouge will be located at 9618 Arline Highway.

Fusing fitness with entertainment to make serious exercise fun, Crunch Baton Rouge will offer top-quality cardio and strength training equipment, circuit training, personal training, a training area with indoor turf, a group fitness studio, cycle studio, Kids Crunch, tanning beds and sunless spray options, HydroMassage® beds, and more.

Crunch Fitness Baton Rouge is owned by Fitness Ventures, LLC. Headquartered in Orlando, FL. Fitness Ventures was acquired by Prospect Hill Growth Partners, L.P., a private equity firm focused on operational value creation in middle-market growth companies, in 2020. Fitness Ventures is one of the fastest growing franchisees in the Crunch Fitness system. Founded in 2016, the Company currently owns and operates Crunch Fitness locations throughout the United States.

"We are excited to bring the Crunch brand to Baton Rouge. Crunch is for everyone, from the first-time gym-goer to the seasoned athlete," said CEO Brian Hibbard. "This will be the largest gym in Baton Rouge, and we have options to meet everyone's goals and budget!"

Crunch is known for its innovative group fitness programming and will offer a wide range of classes every week, including BodyWeb with TRX®, Zumba®, Cardio Tai Box, Yoga Body Sculpt and Fat Burning Pilates.

Crunch will begin preselling memberships in early December. Memberships will start at just $9.99 a month, and the first 500 signups will be able to enroll for $1, along with receiving a free month, complimentary swag and more.