TL;DR
Clean Eatz reported strong Q1 results, driven by its five-revenue-stream model, which includes meal plans, grab-and-go meals, café dining, catering, and retail products. The brand has grown to over 115 locations across 23 states since its founding in 2011 by Don and Evonne Varady.
Unlike traditional restaurant concepts, Clean Eatz operates through five complementary revenue streams, including meal plans, grab-and-go meals, café dining, catering and retail products. Anchored by its meal plan program, the model creates recurring customer engagement while allowing franchisees to serve multiple dining occasions through a single concept.
"The strongest restaurant brands are becoming part of their customers' weekly routines," said Kayla Stacy, Franchise Executive for Clean Eatz. ""That's exactly what our business model was built to do. By creating multiple ways for customers to engage with the brand beyond a traditional dine-in occasion, we've built a model that continues to resonate with consumers while creating long-term opportunities for franchisees."
Founded by Don and Evonne Varady in 2011, Clean Eatz has grown from a single café into a national lifestyle brand with more than 115 locations across 23 states. Guided by its "People Empowering People" philosophy, the brand helps individuals and families build healthier habits through nutritious food, educational resources and community support.
Today, approximately 75% of system sales come from meal plans and grab-and-go offerings, driving recurring purchasing behavior that extends beyond traditional restaurant occasions. That diversified approach contributed to higher average checks and increased franchisee profitability during the first quarter while reinforcing its presence within the growing health-focused restaurant category.
As consumers continue prioritizing wellness, convenience and value, Clean Eatz continues to attract a broad mix of potential partners. The brand is committed to providing comprehensive training and ongoing operational guidance to support partners in implementing streamlined operations and systems designed to simplify execution and minimize food waste.
In this story
This story was originally published in Franchising.com on July 9, 2026. Burnaze summarizes and links to the original reporting.
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