TL;DR
Todd Pfister, a top franchise broker, shared his insights on understanding franchisees and advising prospective owners. Pfister emphasized the importance of communication in finding the right fit for clients.
1851 Franchise talked to Todd Pfister about how his professional history helps him understand franchisees better, his advice for prospective franchise owners, and how communication is key when it comes to brands awarding more franchisees.
“Winning to me is that our candidates get their questions answered,” said Pfister. “So winning means that I'm listening, I'm hearing, I'm guiding, but we're answering their questions and getting them to the right outcome for them. Most of the time, the outcome is a no or it's not the right time. And when the outcome is a yes, that's great, but really making sure we get the right outcomes to find that right fit business for our clients.”
In this story
This story was originally published in 1851 Franchise on July 28, 2023. Burnaze summarizes and links to the original reporting.
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