Wendy's is Serving Up a Frightfully Fun Halloween with Boo! Books and Frosty Frights

Back for another year, Boo! Books fundraiser provides value in support of the Dave Thomas Foundation for Adoption.

Read the original at Franchising.com
Wendy's is Serving Up a Frightfully Fun Halloween with Boo! Books and Frosty Frights

TL;DR

Wendy's is bringing back its Boo! Books fundraiser to support the Dave Thomas Foundation for Adoption, offering coupon books with free Jr. Frosty coupons and a Kids' Meal with purchase coupon. The fundraiser is available at participating US Wendy's restaurants and online, with 90% of the proceeds going to the foundation.

Back for another year, Boo! Books fundraiser provides value in support of the Dave Thomas Foundation for Adoption. For $1, each Boo! Books coupon book includes five FREE Jr. Frosty coupons and one $1.99 Kids' Meal with purchase coupon.

  • 90¢ from every Boo! Books coupon book purchase benefits the Foundation's work to find safe, permanent homes for children waiting in foster care across the U.S.

  • Purchases can be made at participating U.S. Wendy's restaurants, via the Wendy's app, at kiosks through the "Give Something Back" option, and in bulk online through the Dave Thomas Foundation for Adoption.

The Halloween offerings include Frosty Frights characters in Wendy's Kids' Meals alongside menu options, such as 2-piece Chicken Tenders, 4-piece Chicken Nuggets, a Hamburger or Cheeseburger with Jr. Hot & Crispy Fries or Apple Bites, and a Kids' drink.

  • This year's collection introduces twelve new Frosty Frights toys – six core characters and six variants – each with its own haunting personality to the Frosty Frights crew: Numb Chuck Sir Choc-O-Lot E.A.T. Cold Foot Shiver Wing Taranchilla

  • Each character comes with a sticker sheet and mini trading card, and a full-color themed meal bag accompanies the experience.

  • A book featuring Frosty Frights characters is available for younger fans.

  • A chance to win an (un)lucky 13th Frosty Frights character is available to Rewards members; details will be announced in the Wendy's App.

Available September 28, Wendy's Canada will also offer Boo! Books and six Frosty Frights collectibles at participating restaurants nationwide.

Don't let these Halloween treats disappear. Boo! Books and Frosty Frights are available for a limited time.

In this story

This story was originally published in Franchising.com on September 3, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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