Scaling Through Innovation & Expansion: Prime IV Hydration & Wellness

Since founding Prime IV Hydration & Wellness® in 2017, Amy Neary has focused on creating a premium, medically guided wellness experience that makes personalized IV therapy and advanced wellness services more accessible to communities nationwide. By Jessica Petrucelli

Since founding Prime IV Hydration & Wellness® in 2017, Amy Neary has focused on creating a premium, medically guided wellness experience that makes personalized IV therapy and advanced wellness services more accessible to communities nationwide.

Centered around its signature One Hour Vacation® experience, Prime IV Hydration & Wellness supports clients seeking hydration, energy, recovery, cellular health, healthy aging, immune support and more. The brand has grown rapidly in recent years through service expansion and new franchise openings.

So far in 2026, Prime IV Hydration & Wellness has expanded its national footprint to more than 215 locations and earned several major industry recognitions.

The brand ranked No. 809 on the Inc. 5000 2026 list with 426% three-year growth, marking its third consecutive year on the list. It was also ranked No. 1 in IV Therapy in Entrepreneur’s 2026 Best of the Best, No. 234 on its 2026 Franchise 500 and No. 68 among the publication’s Fastest-Growing Franchises.

For Neary, the company’s founder and CEO, those accolades are especially meaningful and serve as markers of both the strength of the Prime IV Hydration & Wellness franchise system and growing consumer interest in advanced, proactive wellness solutions.

As IV therapy becomes an increasingly familiar part of consumers’ wellness routines, Prime IV Hydration & Wellness is helping elevate the category through a more personalized, premium experience. Over the past year, the brand has focused on advancing its approach to cellular health, healthy aging and personalized wellness while investing in the systems, marketing and support needed to help franchise owners build strong local businesses and deliver a consistent brand experience.

Looking ahead to 2027, the company plans to build on that foundation through continued national expansion, greater brand awareness and ongoing innovation in advanced wellness. The focus is not simply on adding locations, but strengthening the brand’s position as a trusted destination for personalized wellness solutions designed around each client’s goals.

According to Neary, Prime IV Hydration & Wellness’s momentum is ultimately a shared accomplishment, driven by the franchise owners, spa teams and corporate team bringing the brand’s mission to life in communities across the country.