“The main focus for the new website was to increase the overall site speed and reduce the total number of clicks required to order,” said Max Dalebroux, digital marketing manager at Cousins Subs. “It was also important to create a consistent brand experience across desktop, mobile web and our mobile app. With these new upgrades, we can confidently say that we offer a first-class digital experience for our guests ordering online.”
Created and designed with user experience in mind, the new Cousins Subs website includes improvements such as:
Increased site speed and reduced page load time
Consistent brand experience across desktop, mobile web and our mobile app
Reduced ordering friction points and number of clicks required to order
In this story
This story was originally published in Franchising.com on February 22, 2022. Burnaze summarizes and links to the original reporting.
Read the full story at Franchising.comLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.