TL;DR
Bojangles' Inc. reported a 0.4 percent systemwide same-store sales increase in its third quarter, following six consecutive quarters of declines. The company's interim president and CEO Randy Kibler attributed the bump to the company's back-to-basics strategy.
Bojangles’ Inc. saw a systemwide same-store sales increase of 0.4 percent in its third quarter, according to a report in Nation’s Restaurant News.
That may not seem like a huge jump, but the article noted that Bojangles’ experienced six quarters in a row of same-store sales declines. In August, the company announced plans to close underperforming locations. Last week, the company announced it would be acquired by two New York law firms.
Bojangles’ interim president and CEO Randy Kibler addressed the bump in sales.
“We believe our back-to-basics strategy of operating ‘well-run restaurants’ is elevating customer perceptions of Bojangles’,” Kibler said in a statement, according to the article. “We are enhancing customers’ total brand experience through staffing and training initiatives, improving speed of service at the drive-thru, promoting high-quality signature menu items with value messaging, and building out our technological capabilities to support the use of our new mobile app and delivery test.”
In this story
This story was originally published in 1851 Franchise on November 12, 2018. Burnaze summarizes and links to the original reporting.
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