TL;DR
Big Blue Swim School plans to grow its franchise through 150 units by 2021. The brand was founded in 2009 by Chris DeJong to provide a measurable curriculum for students to learn swimming.
Nick Powills and Charles Internicola interview Scott Thompson, chief development officer at Big Blue Swim School, to learn more about the emerging swim school franchise.
The Franchisor: Big Blue Swim School
The Person: Scott Thompson, chief development officer
The Segment: swim lessons
The Reach: 7 units in 3 states
The Brand: from Big Blue Swim School’s franchise website — Big Blue Swim School was founded in 2009 by competitive swimmer Chris DeJong to provide a measurable curriculum for students to learn an essential life skill in a comfortable and fun environment. Big Blue Swim School plans to grow the brand through franchising to 150 units by 2021. Big Blue Swim School’s distance-based curriculum, coupled with the available real estate in high-traffic areas, make it a standout franchise opportunity in the $3 billion swimming lessons segment.
In this story
This story was originally published in 1851 Franchise on June 26, 2020. Burnaze summarizes and links to the original reporting.
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