TL;DR
Dine Brands, the parent company of Applebee's and IHOP, reports strong sales in off-premise dining for Q3, with Applebee's seeing a 37% growth and IHOP seeing a 35% growth. The brands are expanding their off-premise services, including delivery and catering, with IHOP partnering with DoorDash.
Dine brands, the parent company of Applebee's and IHOP , has reported strong sales for Q3. According to a recent article in Nation's Restaurant News, this comes as a result of the increase of sales in off-premise dining for both brands. For Applebee’s these sales reportedly grew by 37 percent throughout the quarter while IHOP reported a 35 percent growth.
“While the vast majority of our current off-premise business is to-go, we anticipate delivery being offered in almost a thousand restaurants by year-end in addition to our emerging catering business. From my perspective, no brand is better positioned than Applebee’s to capitalize on off-premise demand as we fully expect our off-premise business to double from 10% to 20% of total sales over the next few years,” said John Cywinski, Applebee’s president.
IHOP has also recently partnered with DoorDash to further accommodate off-premise dining.
In this story
This story was originally published in 1851 Franchise on November 1, 2018. Burnaze summarizes and links to the original reporting.
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