Franchisee Spotlight: Michael Ward of Philly Pretzel Factory

Michael Ward's life as an entrepreneur began his senior year of college when he started his own trucking business, Mariner Distribution Inc. Last year they did about $10 million in sales. As he continued to grow with General Electric, he also started a construction company, Forum Construction, as well as the day care company, Leaps and Bounds Learning.

He frequently traveled to Philadelphia while working with General Electric, and each time he made it a priority to visit Philly Pretzel Factory. His kids go to a private school in Bel Air that is always looking for ways to give back to students. When his kids and he were talking about different ideas to contribute, they thought that pretzel dogs would be great but they weren’t happy with options around their area.

That is what started his entire thought process, and he started talking with Philly Pretzel Factory about becoming a franchisee. He really appreciated the quality of the product and was completely sold on the business model.

Before starting the process, he didn't have too much insight into franchising. He never thought he would go into retail, but when you have a solid business model and are willing to put the work in, he thinks franchising is an excellent opportunity for entrepreneurs.

If you were to speak with someone who’s considering signing on with Philly Pretzel Factory, Michael would advise them not to become overwhelmed. If you are thinking about going into franchising and have the financials to support your decision, do it! It is an easy process and if you can take care of the investment, just be prepared to work hard and be dedicated to your business.

Bel Air is conveniently located within close proximity to Baltimore, Philadelphia, Washington D.C. and Ocean City. Plus, each and every person in the community is an avid supporter of one another; everyone wants everyone to do well and succeed.

Michael is planning on expanding as much as he can. In addition to their Bel Air opening, they are pretty confident in opening another store this summer in the Innerharbor of Baltimore City, and he would love to open in Ocean City and the White Marsh area as well.