Brothers Convert 8 Units to Tide Cleaners

Clean & Press Solutions, led by multi-unit franchise partners Girish and Harry Mirpuri, recently acquired eight Crest Cleaners & Laundry locations on Florida's Space Coast. The stores in Cocoa Beach, Melbourne, and Viera have been converted to Tide Cleaners outlets and are part of the Mirpuris' 20-unit development commitment that will include new locations in Orlando and Tampa. "These cleaners have served their neighborhoods for decades," Harry Mirpuri said.

"Our role is to carry that forward and introduce new services and technologies that will allow the business to grow into its next chapter." The Mirpuri brothers bring more than 30 years of multigenerational, guest-focused retail experience. Through Mirpuri Group USA, their experience led to operations of six high-volume Pandora Jewelry concept stores and Dynasty Gallery & Gifts, employing more than 200 people across Florida.

Their roots stretch back to the family's fine-jewelry business in Toronto, later expanding into U.S. retail operations in Florida.

Known for their emphasis on integrity and long-term customer relationships, the brothers now bring that philosophy to garment care through Clean & Press Solutions. "The Mirpuri family has a strong track record of service-driven retail, and their approach aligns closely with what makes these stores successful," said Emily Schneider, vice president of franchise development at Tide Services. "Their leadership will help ensure a smooth transition for employees and customers as these stores join the Tide Cleaners network."

Under Clean & Press Solutions' leadership, the stores will see operational upgrades over time, including improved customer communication, enhanced service consistency, and access to Tide Cleaners' support systems.