TL;DR
XP League has signed franchise agreements to expand across the U.S., reaching over 25 territories six months after its launch. The esports franchise offers a scalable business model with low capital expenditure, attracting entrepreneurs and small business owners.
XP League (XPL) has inked franchise agreements to expand its footprint across target markets in the U.S. Set to open leagues in Ohio, Arizona, Michigan and California, XP League has now eclipsed 25 territories just six months after its launch.
“It’s exciting to see the momentum and franchisee interest continue,” said Jay Melamed, co-founder of XP League. “Our franchise model offers entrepreneurs an opportunity to open for business merely weeks after signing their agreements. We believe that’s extremely attractive and a key differentiator. This is only the beginning for our brand and we’re looking forward to a successful 2021.”
XP League allows entrepreneurs to ramp up quickly with the brand’s “League in a Box” business model. At discovery, each franchisee is given a comprehensive kit that includes league and tournament guidance and support, team logos, branded gear, exclusive coaching and esports brand partnerships, and more.
With the esports market expected to surge to nearly $1.6 billion in revenue by 2023, XP League has capitalized on the opportunity, while offering franchisees interested in esports and youth programming an affordable opportunity with a low capital expenditure and scalable business model. The esports franchise has also helped small business owners fill empty office or retail space left vacant due to COVID-19.
In this story
This story was originally published in Franchising.com on March 9, 2021. Burnaze summarizes and links to the original reporting.
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