Domino's Celebrates New Signature Sauce with Exclusive Access to Cobranded Merchandise from Shinola

Customers who order Handmade Pan or Parmesan Stuffed Crust Pizza now through May 7, 2026, will receive password-only access to shop select Shinola styles at a preferred rate when the collection goes live on May 8. The assortment features a range of Shinola favorites customized with subtle Domino's design details, presented in custom black and gold packaging. Items include:

"Two iconic Michigan-based brands are joining forces, and we couldn't be more excited," said Kate Trumbull, Domino's executive vice president – chief marketing officer. "Customers have been able to enjoy our most decadent pizzas at an affordable, everyday price and now, we're bringing even more attainable luxury their way by giving away free Slice Sauce, as well as providing access to a Domino's-branded line of Shinola watches and leather goods at an exclusive rate. It's a celebration of craftsmanship and quality, while offering premium products without the premium price."

The offering from Shinola comes on the heels of Domino's introduction of Slice Sauce: the brand's first-ever sauce designed specifically to take every bite of pizza to the next level, whether you dip it, dunk it or drizzle it. It's creamy and zesty with a hint of Parmesan, and pairs perfectly with Domino's most craveworthy pizzas, so much so that the brand is giving away a free Slice Sauce with every Handmade Pan or Parmesan Stuffed Crust Pizza purchased online now through June 14. Customers who order Handmade Pan or Parmesan Stuffed Crust Pizza will also unlock access to a black and gold Domino's Tracker, for an even more premium experience.

"Why are we unveiling a line of Domino's-branded pieces to celebrate the kickoff of our new, craveable Slice Sauce? It's simple: we wanted to provide customers with everyday luxuries, within reach," said Trumbull. "Whether it's upgrading your pizza with a free Slice Sauce or enjoying one of Shinola's handcrafted, timeless pieces at an exclusive rate, both provide customers with next-level, elevated experiences."