TL;DR
Closet & Storage Concepts is targeting Richmond, Virginia for growth, particularly among the area's large veteran population. Nearly one in seven franchises is veteran-owned, with over 66,000 veteran-owned franchises in the US.
Finding the right career opportunity can be tough, but Virginians—especially veterans—are finding it through franchising.
According to VetFran, franchising is a popular career choice for military veterans because many of their skills and traits from the military translate well with business ownership, such as integrity, management and thinking under pressure. And because so many franchises offer veteran incentives, it makes the transition that much easier once they return home and make their next move back into civilian life.
Today, nearly one in seven franchises is veteran-owned. In the last five years, 5,100 veterans have become business owners, and to date, there are more than 66,000 veteran-owned franchises. Combined, these businesses directly provide jobs for 815,000 Americans, and generate more than $41 billion in GDP. All told, the franchise industry is reducing veteran unemployment and increasing opportunities for former service members and their families. And in the years to come, these numbers are only expected to grow.
Brands like Closet & Storage Concepts are taking note. For more than 30 years, the company has been creating custom solutions for closet storage, Murphy wall beds, mudroom, pantry, laundry room, garage, home offices and more. That attention to detail has gone a long way, and today, the brand has branched out from its headquarters in West Berlin, New Jersey, and through franchising, they’ve brought their renowned services to more than 10 states throughout the country. Now, the brand is targeting Richmond, Virginia—a region renowned for its large population of military veterans.
Closet & Storage Concepts. “Veterans coming through the pipeline look at other vets in our system, and it resonates with them. Our hope is that by targeting an area like Richmond for growth, the area’s strong group of veterans will help lead the charge.”
In this story
This story was originally published in 1851 Franchise on August 30, 2016. Burnaze summarizes and links to the original reporting.
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