TL;DR
Dunkin' Donuts is testing a new menu item called Donut Fries in the Boston area, with a potential national rollout pending feedback. The Donut Fries will be part of the brand's new tiered menu known as Dunkin' Go2s.
Dunkin' Donuts will soon be adding a unique new item to the menu. According to a recent article in Nation's Restaurant News , the brand's Donut Fries are set to make their debut in the Boston area. They will be available for purchase for $2.
“The test is designed to gather valuable feedback from consumers, franchisees and their employees to help inform future decisions about a possible national rollout,” said a spokesperson for the brand.
This innovative new twist on french fries follows the success of Taco Bell's Nacho Fries. It will serve as part of the brand's strategy to increase visits in the morning hours. Donut Fries will be part of the new tiered menu know as Dunkin' Go2s.
In this story
This story was originally published in 1851 Franchise on April 6, 2018. Burnaze summarizes and links to the original reporting.
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