TL;DR
Wendy's has partnered with T-Pain to create a summer anthem, offering a free small Frosty with purchase promotion. The promotion, which includes a remix of T-Pain's 'Buy U a Drank' called 'Buy U a Frosty', will run from June 5 to June 21.
"I loved Wendy's 'We Beefin?' mixtape back in 2018, and knew I wanted to work with them when the time was right. I couldn't pass up the opportunity to remake a classic with one of the most classic menu items of all time – the Wendy's Frosty," says T-Pain.
Packed with nostalgia, the music video opens with T-Pain in his studio, which then morphs into a Wendy's restaurant, where Frosty treats are abundant, and the vibes are high. With his signature swagger, T-Pain steps up to the mic and performs a summer Frosty anthem. As he savors the final bite of his Frosty, reality sets in – all special effects have disappeared, and T-Pain realizes he's been in a complete Frosty Time daze and has been sitting in a Wendy's booth all along.
"Wendy's loves collaborating with authentic artists and creators, and T-Pain is as real as it gets," said Carl Loredo, Global Chief Marketing Officer for The Wendy's Company. "'Buy U a Frosty®' masterfully captures the nostalgic feeling you get when you dip into a Frosty – a feeling that has the power to transport you to your favorite places and times. We know fans will love listening to and duetting the track while enjoying this summer's most delicious strawberry flavor."
In celebration of this iconic partnership and the coolest treat of the summer, T-Pain and Wendy's are teaming up to bring fans FREE small Frosty treats with any purchase with the offer in the app or on the website* from June 5 until the first day of summer, June 21.
*Offer only available at participating U.S. Wendy's for a limited time. Offer must be redeemed in the Wendy's App or website. Account registration required. Not valid for delivery orders placed outside of the Wendy's App or website. Subject to cancellation or modification. See offer in Wendy's App or order online for further details.
In this story
This story was originally published in Franchising.com on June 2, 2023. Burnaze summarizes and links to the original reporting.
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