Diversified Restaurant Group Opens Taco Bell Cantina Inside Allegiant Stadium in Las Vegas

Diversified Restaurant Group (DRG), the Las Vegas-headquartered operator of more than 360 Taco Bell and Arby’s restaurants, has opened a Taco Bell Cantina inside Allegiant Stadium, the first Taco Bell Cantina to open inside a pro-football stadium and the second Cantina DRG operates in Las Vegas.

The Allegiant Stadium Taco Bell Cantina brings a distinct game-day personality to its menu and design, including touches inspired by Taco Bell fans and Taco Bell Franchise Player Fernando Mendoza. The menu lineup is unique to this location. Its centerpiece is the Manager Mendoza Special, which contains regular or large Nacho Fries and Nacho Cheese Sauce, and one Doritos® Locos Taco paired with five Crispy Chicken Strips.

Fans can also order a selection of shareable Luxe Cravings Boxes, including Nacho Fries, Double Loaded Burrito, Crispy Chicken, Crunchy Taco and Bean Burritos Luxe Cravings Boxes.

What separates a Cantina from a traditional Taco Bell is its expanded beverage experience. The Allegiant Stadium location delivers with 14 taps alongside traditional cocktails, Raiders specialty cocktails, and Cantina’s signature Twisted Freezes in Baja Blast, Margarita and Blue Raspberry, crafted to complement the bold, Mexican-inspired flavors found throughout the menu. The space also features colorful murals and LED light displays, and Taco Bell team members to bring the brand’s signature energy into the heart of game day.

Taco bell cantina experience

“The Taco Bell Cantina experience is unmatched, and we’re excited to partner with the Las Vegas Raiders to bring a first-of-its-kind Cantina to Raider Nation at Allegiant Stadium,” said SG Ellison, Taco Bell franchisee and CEO of Diversified Restaurant Group. “Having deep roots in Las Vegas, DRG is proud to expand our Cantina portfolio with another first that will excite Taco Bell lovers and Raiders fans alike with exclusive menu items, delicious food and the Cantina’s signature Twisted Freezes.”

In September 2015, DRG opened one of the first Taco Bell Cantinas in the country and the first run by a franchisee, in San Francisco’s SoMa neighborhood near the major league ballpark. Eleven years later, the company has become one of the Cantina concept’s most prolific operators, with locations across California, Nevada and Kansas City. DRG’s flagship Cantina on the Las Vegas Strip has hosted more than 1,600 weddings in its second-floor chapel.

Company awards and recognition

In October 2025, QSR Magazine named DRG its Franchisee of the Year, making it only the second organization in the quick-service industry to receive the honor.

“At Allegiant Stadium, we strive to partner with industry-leading brands that elevate the fan journey at every touchpoint. Taco Bell’s iconic brand, loyal following and commitment to creating memorable experiences make them a natural fit for our venue. We are excited to introduce this partnership and continue raising the standard for food and beverage offerings in sports and entertainment.” Adam Feldman, vice president of ticket and sales operations for the Las Vegas Raiders.

The Taco Bell Cantina at Allegiant Stadium sits on the main concourse of the 100 level, outside section 140 near the north end zone. It serves guests on stadium event days including Raiders games and concerts, with hours varying by event. The Raiders open the 2026 regular season at home against Miami on Sunday, Sept. 13, at 1:25 p.m. PDT.